GrapesJS vs Unlayer

Replace Unlayer over a weekend. Save $1,788+ a year. Own your editor forever.

GrapesJS is the open-source, self-hosted email and page builder you embed in your product — MIT-licensed, zero recurring fees, fully customizable.

MIT license, $0 forever23k+ GitHub starsEmail + page builder
Why teams leave Unlayer

Three pains. One solution.

1

Recurring SaaS bill, forever

$149–$2,499/mo that scales with users, not your revenue.

GrapesJS fixes this

Zero license fee, forever

MIT means $0 now, $0 in five years, even if we disappear.

2

Vendor lock-in

Your templates, data, and rendering live on their servers.

GrapesJS fixes this

You own everything

Self-hosted: your server, your data, your pipeline.

3

Email-only ceiling

Unlayer stops at email. Landing pages? Not their problem.

GrapesJS fixes this

One editor for every surface

GrapesJS builds emails and pages from the same core.

Cost calculator

What does three years of Unlayer actually cost?

That money can go back into your team, your product, and your customers — not a SaaS vendor.

Unlayer Starter$149/mo
$5,364
$0

GrapesJS 3-yr total

most common
Unlayer Growth$249/mo
$8,964
$0

GrapesJS 3-yr total

Unlayer Enterprise$2,499/mo
$89,964
$0

GrapesJS 3-yr total

Live on GJS.Market

Your GrapesJS editor, ready in seconds

Drag-and-drop out of the box

Blocks, sections, columns — no config needed.

📧

MJML and standard HTML

Export inline HTML for any ESP.

🧩

Custom blocks in minutes

Any component your product needs, as a plugin.

📤

Clean export, every time

Works across 90+ email clients.

Build your editor now

No signup. No credit card. First template exported in under 10 minutes.

Open editor
Head-to-head

Full feature comparison

FeatureGrapesJS ✓Unlayer
Open source✓ MIT license✗ Proprietary SaaS
Pricing$0 forever$149–$2,499/mo
Self-hosted✓ Your servers✗ Their servers only
MJML support✓ Native plugin✗ Not supported
White-label✓ Always freePaid plans only
Custom blocksUnlimitedLimited by plan
Page builder✓ Built-in✗ Email only
Plugin ecosystemGJS.Market (100+)None
Framework supportAny (React, Vue, Angular…)React wrapper only
Migration guide

From Unlayer to GrapesJS in 5 days

  1. 1
    Day 1

    Audit your top templates

    Identify the 10 most-used Unlayer templates and extract repeating block patterns.

  2. 2
    Day 2

    Install GrapesJS + MJML preset

    Add the MJML preset and recreate your core design-system blocks.

  3. 3
    Day 3

    Map merge tags

    Match your ESP merge tags to GrapesJS custom traits and test render output.

  4. 4
    Day 4

    Cross-client validation

    Validate exported HTML in Gmail, Outlook 2019/2021, and Apple Mail.

  5. 5
    Day 5

    Feature-flag release

    Ship behind a flag, migrate templates one by one, retire Unlayer cleanly.

23,000+

GitHub stars

100+

Plugins on GJS.Market

10 years

Active development

$0

License fee, always

We replaced Unlayer with GrapesJS in a week. Our Unlayer bill was $249/month — now it’s $0, and we own the entire editing experience. The MJML plugin handles all our email clients perfectly.

Engineering lead, B2B SaaS company
GJS.Market catalogue

Email plugins, ready to ship

Email

MJML Newsletter Preset

Full MJML email builder with responsive blocks

Free

Blocks

Email Block Library

Header, footer, CTA, text, and image blocks

Free

UI

Responsive Preview

Test at mobile, tablet, and desktop sizes

Free

Export

HTML Export Pro

Inlined HTML export for any email service provider

Free

FAQ

GrapesJS vs Unlayer — your questions answered

Build your first template in 10 minutes

Open the GrapesJS editor on GJS.Market. No signup, no credit card, no lock-in.

Open the editor free

No registration · No credit card · MIT license